PRESS RELEASE
NASCO Announces New Chief Product & Growth Officer To Focus On Growth, Customer Success and Innovation
Healthcare leader Lori Logan joins NASCO’s executive leadership in the newly created role of Chief Product & Growth Officer (CPGO).
As CPGO, Lori will work closely with customers and leaders across NASCO and Blue Cross Blue Shield of Michigan (BCBSM) to effectively steer NASCO towards becoming a leading product-centric and high-growth company.
Lori most recently served as Vice President Care Collaboration, for athenahealth, where she played a critical role in establishing their strategy for value-based care, launched a new clinical service and refreshed the product strategy. Lori has also held a variety of senior healthcare product roles, including president of Trizetto’s provider solutions, Chief Product and Client officer for Geneia, a subsidiary of Capital Blue Cross and SVP of Product and Innovation for a Direct Primary Care organization.
Lori’s expertise includes a focus on healthcare product innovation, product management, strategy and healthcare go-to-market strategies, across both payer and provider segments.
According to CEO and President John Ladaga, “The addition of Lori to our very talented and committed leadership team is foundational to our ability to drive future innovation. She will work collaboratively to develop expanded ecosystem capabilities to current and future NASCO customers.”
January 30, 2023